Tag: Salesforce
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Salesforce to raise some prices for the first time in 7 years
The new prices for Tableau, Sales Cloud, Service Cloud, Marketing Cloud and Industries will cover new and existing customers.
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Salesforce to invest $4B in its UK business
The company has been investing in the UK for many years and today’s investment builds on a previous five-year investment of $2.5 billion announced in 2018.
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Salesforce announces Slack GPT
Salesforce announced Slack GPT, a new conversational AI integration in Slack that the company touts as an experience that will transform how work gets done. Slack GPT will be able to use generative AI app integrations, different language models, and the power to tap into secure customer data insights from the Customer 360, Data Cloud…
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Salesforce launches Einstein GPT
Salesforce launched Einstein GPT, which delivers AI-created content across every sales, service, marketing, commerce, and IT interaction. With Einstein GPT, Salesforce could transform every customer experience with generative AI. For example, Einstein GPT can generate personalized emails for salespeople to send to customers, generate specific responses for customer service professionals to more quickly answer customer…
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Salesforce full fiscal year results, revenue up 18%
Salesforce announced a total fiscal revenue was $31.35 billion, an increase of 18% year over year.
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Optimizing your email marketing for engagement automatically in Salesforce
Salesforce is giving marketers another automation tool that will select the most engaging content for email readers.
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Test your subject lines before you send in Salesforce
Why it matters: If you don’t have the time to be proactive about your subject line testing, this tip will give you key insights to increase your open rate.