CRM – MarTech Investors

HubSpot & TikTok announce CRM integration

HubSpot has teamed up with TikTok to provide real-time lead synchronization between the social media platform and the CRM. This is TikTok’s first CRM lead generation collaboration. While this is currently only available in the U.S. and Canada, it’s slated for expansion to other countries in the coming months. According to PostDigitalist: 32.4% of TikTok…

October 27, 2023

Salesforce to raise some prices for the first time in 7 years

The new prices for Tableau, Sales Cloud, Service Cloud, Marketing Cloud and Industries will cover new and existing customers.

July 12, 2023

HubSpot relaunches its Affiliate Program

HubSpot says the new program features higher commissions, tiered payouts, and better rewards for HubSpot affiliates.

June 1, 2023

Salesforce announces Slack GPT

Salesforce announced Slack GPT, a new conversational AI integration in Slack that the company touts as an experience that will transform how work gets done. Slack GPT will be able to use generative AI app integrations, different language models, and the power to tap into secure customer data insights from the Customer 360, Data Cloud…

May 4, 2023

Salesforce launches Einstein GPT

Salesforce launched Einstein GPT, which delivers AI-created content across every sales, service, marketing, commerce, and IT interaction. With Einstein GPT, Salesforce could transform every customer experience with generative AI. For example, Einstein GPT can generate personalized emails for salespeople to send to customers, generate specific responses for customer service professionals to more quickly answer customer…

March 7, 2023

Salesforce full fiscal year results, revenue up 18%

Salesforce announced a total fiscal revenue was $31.35 billion, an increase of 18% year over year.

March 1, 2023

Lay-offs are the biggest theme in tech right now

Since August 2022, there have been nearly 50,000 job cuts across the technology sector. Here’s where the tech companies in MarTech and Social Media stand.

February 1, 2023

Optimizing your email marketing for engagement automatically in Salesforce

Salesforce is giving marketers another automation tool that will select the most engaging content for email readers.

November 15, 2022

HubSpot & LinkedIn launch documentary series following startup founders

The series will follow the journey of startup founders as they go from seed funding to unicorn status.

November 15, 2022

HubSpot makes WhatsApp Integration available to all Marketing and Service Hub customers

WhatsApp is now available to all Marketing Hub and Service Hub customers at the Professional tier and above.

November 15, 2022

HubSpot continues to grow with 8,000 new accounts

HubSpot had some strong results this week with Q3 coming in with an increase of 8,000 net new customers, bringing their global total to 160,000.

November 2, 2022

HubSpot continues to grow in importance for marketers in 2022

Why should you care; More businesses have adopted Hubspot, and they’ll be on the lookout for experienced Hubspot marketers.

February 11, 2022

Tag: CRM